Thursday, March 27, 2008

Praise for Chipotle

This week the Chipotle Company, known for serving fast burritos, has made even bigger news for continuing to source and serve local ingredients. Their largest effort thus far, and most recent, has been to ensure that one small farm will supply most of the pork for its Virginia and D.C. restaurants.

Recently, with the massive exposure that “greening” methods have received, companies across the United States are finally working to ensure that their consumers get a better product. This may mean getting seasonal, local, and even organically grown produce and other supplies. This wave of “green” business, if just to save the companies money, is a huge stride in getting consumers to realize the purpose of eating locally; IT TASTES BETTER!

To read more about the ethical direction Chipotle and other companies are going read this article:


http://www.washingtonpost.com/wp-dyn/content/article/2008/03/25/AR2008032500813.html

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